“I learned at a very young age—everyone benefits when a community organizes and partners together to achieve a common goal.”

Ouida Duncan, MBA, CPC, ELI-MP - Founder & Board Chair

Ouida Duncan, MBA, CPC, ELI-MP, ICF Trained & Licensed Emotional Intelligence Coach

Founder & Board Chair of Duncan Tree Foundation

Ouida Duncan is a Jamaican writer, poet, and emotional intelligence coach, who is an amazing person of faith who is a true leader and healer. Growing up in Jamaica, Ouida learned the power of community and how coming together for a common goal uplifted and transformed her neighborhood—every Labor Day she experienced in Kingston where neighbors would paint their homes, sweep sidewalks, and trim hedges, all working in concert to transform their community and making it a better place.

Despite facing her own childhood trauma and other challenges, Ouida pushed through her pain toward her purpose. She learned the true power of forgiveness through Bible college, Landmark Education’s Curriculum for Living, and the Hoffman Process. Through her spiritual outlets, she was able to transform her life and help others discover their own purpose.

With over two decades of experience working for global ad agencies, Ouida is a skilled problem-solver and has a track record of turning struggling accounts into profit centers and underperforming teams into dynamic award-winning teams. She founded Duncan Tree in 2008 and simultaneously worked in the high-pressure world of advertising while growing the foundation from ground zero for eight years. In 2016, she left the ad industry to lead the Duncan Tree Foundation full-time. Her goal is to help under-resourced communities around the world through healing, teaching, and empowerment of the mind, body, spirit, and finances—Ouida is very clear all healing starts with ourselves first.

Want to learn more about Ouida and her amazing journey? Check out our podcast! > https://spoti.fi/3HQl0Ts

AS A TRAINED & LICENSED PROFESSIONAL EMOTIONAL INTELLIGENCE COACH

Ouida Duncan is a woman on a mission to help people achieve their full potential. She's a Trained & Licensed Mindset Trainer and Certified Professional Emotional Intelligence Coach at IPEC, which means she knows how to guide and empower individuals on a one-on-one basis. Ouida is also an expert in Diversity, Equity & Inclusion, having earned her certification through Cornell University. But that's not all. To strengthen her business management skills, she earned her MBA in International Business at the University of Bath in Somerset, U.K.

She understands firsthand the mental, financial, and emotional challenges that come with working in corporate America, especially as a single mom of four daughters. Ouida has faced her own share of struggles and overcome them by growing emotionally and spiritually. That's why she's able to listen with compassion and truly understand what people are going through. She's here to help you rise above your circumstances and become the best version of yourself.

AS A PHILANTHROPIST

In 2008, Ouida Duncan started the Duncan Tree Foundation to make a positive impact on underserved communities around the world. She wanted to bring healing, empowerment, and education to people who needed it the most. She saw that there was a real need to connect resources with people who were struggling financially.

Over the years, Ouida has received many awards for her work with the Duncan Tree Foundation, including recognition from the Jamaican Health Authorities, the Filipino government, local hospitals, and U.S.-based community organizations. But what truly matters to her is being a proud mother of four incredible human beings.